Project Title: Growth Strategy Customer Acquisition

CUBBY INC

Details
Project Title Growth Strategy Customer Acquisition
Project Topics Growth Strategy Marketing Product Design & Development Sales & Business Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity
  1. Growth/Expansion & Strategy Analysis

  2. Analyzing Customer Acquisition Channels

  3. Improving Brand Awareness

Project Synopsis: Activities/Actions Required
Project Synopsis: Expected Results

Project Timeline

CUBBY INC - Growth Strategy Customer Acquisition
Due Date
Activities
Deliverables
Status
Action
Fri, 01/03/20
12:00 AM UTC
STUDENTS MUST COMPLETE COMPETITION KICKOFF
Required Evaluation
Evaluation submission is required.
Description:
Sat, 01/04/20
12:00 AM UTC
FINAL PRESENTATIONS IN DALLAS
No Deliverables
No deliverables are required for this action item.
Description:
Student teams will be presenting their insights directly to Coinsource\'s leadership team in addition to other local business leaders and academicians.
Mon, 02/03/20
12:00 AM UTC
OFFICIAL COMPETITION KICKOFF WEBINAR @ 12:00 PM ET
No Deliverables
No deliverables are required for this action item.
Description:

:We�re hosting a webinar to explain the competition. This will include a quick presentation about the host company (history, business model, industry overview) and an overview of the Live Case.

Tue, 02/04/20
12:00 AM UTC
RESULTS ARE ANNOUNCED
No Deliverables
No deliverables are required for this action item.
Description:
Host company will announce winner at the keynote at the conference. DEBRIEF & WINNING TEAM EXHIBITION:�We\'ll be debriefing and learning more from the winning team. DALLAS EXCURSION: After the competition, we\'ll hop on a bus to explore Dallas, Texas!
Mon, 03/02/20
12:00 AM UTC
Program Kickoff
No Deliverables
No deliverables are required for this action item.
Location:
Sun, 10/04/20
12:00 AM UTC
STUDENTS MUST COMPLETE COMPETITION WRAP-UP
Required Evaluation
Evaluation submission is required.
Description:
STUDENTS MUST COMPLETE COMPETITION CHECK-IN
Required Evaluation
Evaluation submission is required.
Description:
COMPANY OFFICE HOURS
No Deliverables
No deliverables are required for this action item.
Description:

Coinsource will be hosting virtual office hours for each of the student teams during the week of March 16th. The groups will identify a time to speak with the company�s leadership via Calendly. Each group will have one 30-minute session to ask questions and receive feedback. Link to schedule time:�https://calendly.com/coinsource/

MATERIALS AVAILABLE FOR STUDENT PARTICIPANTS @ 9 AM ET
No Deliverables
No deliverables are required for this action item.
Description:
Students will officially be provided access to competition project charter so they can learn more about the company and competition prior to the kickoff.
STUDENTS SUBMIT FINAL PRESENTATION
Required Deliverable
Required Deliverable
Deliverable submission is required.
Description:
All teams must submit their final presentation by 12:00 PM ET on March 31st, 2020. �Late submissions will not be accepted.

Teams

Team Name  Project Name  Team Members 
No Teams Available