Project Title: Helping CapSource Improve Management and Marketing of Online Case Library

CapSource

Details
Project Title Helping CapSource Improve Management and Marketing of Online Case Library
Project Topics Marketing Product Design & Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity
CapSource makes building and scaling industry-integrated project-based experiential learning programs easy. Through a combination of software and services, CapSource helps educators match with companies and design projects based on narrow academic requirements. CapSource is looking for a way to better manage and market their free offering, OpenCases, to attract the types of educators that would be interested in eventually using our more premium, paid products and services. The philosophy behind OpenCases is to take our old Capstone and Live Case project outlines and repurpose them as a free, open educational resource. Eventually, CapSource plans to  use these cases as a way to vet students applying for their Virtual Internship Programs, a premium offering for industry partners. Learning Objectives:
  • Understand and implement the various facets of management consulting as it relates to project management, research and data collection, consulting ethics, intellectual property, and team dynamics.
  • Conduct a management consulting engagement with an actual client from the beginning to the final formal report and presentation.
  • Engage in a meaningful and professional relationship with the client to create value for the client based on managerial insight and managerial action. 
  • Develop and use a project plan to manage the project.
  • Additional learning objectives listed according to the milestones below.
Resources:
Project Synopsis: Activities/Actions Required
Project Synopsis: Expected Results

Project Timeline

CapSource - Helping CapSource Improve Management and Marketing of Online Case Library
Due Date
Activities
Deliverables
Status
Action
Sat, 01/02/21
12:00 AM UTC
OFFICIAL PROJECT LAUNCH
No Deliverables
No deliverables are required for this action item.
Sun, 01/03/21
12:00 AM UTC
UPLOAD MILESTONE #1 PRESENTATION
Required Deliverable
Required Deliverable
Deliverable submission is required.
Mon, 02/01/21
12:00 AM UTC
Program Kickoff
No Deliverables
No deliverables are required for this action item.
Location:
Sun, 05/02/21
12:00 AM UTC
Kickoff Webinar
No Deliverables
No deliverables are required for this action item.
Description:
Tue, 05/04/21
12:00 AM UTC
Check-In Webinar
No Deliverables
No deliverables are required for this action item.
Description:
Meeting link:
Fri, 07/02/21
12:00 AM UTC
KICKOFF EVALUATION DUE
No Deliverables
No deliverables are required for this action item.
Description:
Tue, 08/03/21
12:00 AM UTC
TEMPERATURE CHECK SURVEY DUE
No Deliverables
No deliverables are required for this action item.
Description:
Fri, 12/03/21
12:00 AM UTC
Check-In Meeting #1
No Deliverables
No deliverables are required for this action item.
Description:
Sat, 12/04/21
12:00 AM UTC
TEMPERATURE CHECK SURVEY DUE
No Deliverables
No deliverables are required for this action item.
Description:
SUBMIT FINAL DELIVERABLE
Required Deliverable
Required Deliverable
Deliverable submission is required.
Final Presentation Webinar
No Deliverables
No deliverables are required for this action item.
Description:
Meeting link:
OFFICIAL PROJECT END
No Deliverables
No deliverables are required for this action item.
Complete End of Project SELF Evaluation
No Deliverables
No deliverables are required for this action item.
Description:
Complete End of Project PEER Evaluation
No Deliverables
No deliverables are required for this action item.
Description:
REMINDER OF CONFIDENTIALITY
No Deliverables
No deliverables are required for this action item.
Description:
During this program, you'll be working on a real project posed by a real industry partner. By registering for the CapSource system and participating in this Program, you are bound by the Rules of Engagement, including strict confidentiality of information shared with you. Please be respectful and professional.

Program Managers

Name Organization

Teams

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