Project Title: Improving customer understanding, engagement, sales conversions and loyalty
VKTRY Gear
| Details | |
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| Project Title | Improving customer understanding, engagement, sales conversions and loyalty |
| Project Topics | |
| Skills & Expertise | |
| Project Synopsis: Challenge/Opportunity |
GOOD NEWS - Our company has a very innovative product, nothing else like it on the market.
BAD NEWS - Nothing else like it, so consumer education is required to overcome skepticism
We have been marketing the product for about 5 years now and have made some progress, but we are still challenged to find the right messaging and media platforms for specific target audiences to optimize marketing efficiency.
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| Project Synopsis: Activities/Actions Required | |
| Project Synopsis: Expected Results |
Project Timeline
VKTRY Gear - Improving customer understanding, engagement, sales conversions and loyalty
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Due Date
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Activities |
Deliverables
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Status
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Action | |
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Tue, 01/25/22
12:00 AM
UTC
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Program Kickoff
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No Deliverables
No deliverables are required for this action item.
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Location:
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Sat, 02/05/22
12:00 AM
UTC
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Deliverable(s) #4 Due
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Sat, 02/05/22
12:00 AM
UTC
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Final Presentations Webinar
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No Deliverables
No deliverables are required for this action item.
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Description:
We�ll find a time on this day to do a webinar and have the students present their final deliverables to the Industry Partner.
Meeting link:� Meeting link to come
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Fri, 11/04/22
12:00 AM
UTC
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Deliverable(s) #3 Due
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Mon, 12/05/22
12:00 AM
UTC
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Project Self Evaluation Due
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Required Evaluation
Evaluation submission is required.
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Description:
Complete End of Project SELF Evaluation Form link:�https://forms.gle/J82TbRFVfewtncsx8
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Mon, 12/05/22
12:00 AM
UTC
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Project Peer Evaluation Due
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Required Evaluation
Evaluation submission is required.
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Description:
Complete End of Project PEER Evaluation Form link:�https://forms.gle/HDx6waAkNd12LBMp7
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Deliverable(s) #1 Due
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable(s) #2 Due
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Temperature Check Survey Due
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Required Evaluation
Evaluation submission is required.
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Description:
TEMPERATURE CHECK SURVEY DUE Form link:�https://forms.gle/iVhLaqDGsd5vKSYr6
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Kick Off Webinar
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No Deliverables
No deliverables are required for this action item.
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Description:
We�ll find a time on this day to web conference our Industry Partner into our class to kickoff the project. Meeting link: Meeting link to come
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Reminder of Confidentiality
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No Deliverables
No deliverables are required for this action item.
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Description:
REMINDER OF CONFIDENTIALITY During this program, you\'ll be working on a real project posed by a real industry partner. By registering for the CapSource system and participating in this Program, you are bound by the�Rules of Engagement, including strict confidentiality of information shared with you. Please be respectful and professional.
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Kick Off Evaluation Due
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No Deliverables
No deliverables are required for this action item.
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Description:
KICKOFF EVALUATION DUE Form link:�https://forms.gle/J7VtkDkJvfD3VFxH8
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Program Managers
| Name | Organization |
|---|---|
| Geoff Chellis | Montclair State University |
| Nicole Koppel | Rutgers University |
| Manveer Mann | Montclair State University |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |