ProgramsSTR 560: Strategic Communication Capstone (Spring 2023)ProjectsOpportunity Market

Project Title: Opportunity Market

BizStarts

Details
Project Title Opportunity Market
Project Topics
Skills & Expertise
Project Synopsis: Challenge/Opportunity
PR and Marketing Planning to get us ready for our new store's grand opening
Project Synopsis: Activities/Actions Required
  • Become familiar with our narrative of trying to be an organization that wants to alleviate poverty by providing opportunities in communities of color with entrepreneurship.
  • Update our current press lease by becoming familiar with Milwaukee's popular journalists.
  • Create press calendar 
  • Make recommendations on other marketing strategies. 
Project Synopsis: Expected Results
  • Increased exposure
  • expand our connections
  • placements in the media
  • creation of successful plan/strategies.

Project Timeline

BizStarts - Opportunity Market
Due Date
Activities
Deliverables
Status
Action
Mon, 03/13/23
12:00 AM UTC
Program Kickoff
No Deliverables
No deliverables are required for this action item.
Location:
Sun, 03/19/23
12:00 AM UTC
Kick-off Meeting Notes
Required Deliverable
Required Deliverable
Deliverable submission is required.
Sun, 04/09/23
12:00 AM UTC
Mid-point Check-in
Required Deliverable
Required Deliverable
Deliverable submission is required.
Fri, 04/28/23
12:00 AM UTC
Strategic Recommendations Deck
Required Deliverable
Required Deliverable
Deliverable submission is required.

Program Managers

Name Organization
Rowena Winkler Butler University
Andy Gronik