Project Title: Latinx Kidlit Book Festival 2024

Latinx Kidlit Book Festival

Details
Project Title Latinx Kidlit Book Festival 2024
Project Topics Data Management Marketing Reporting, Financial Planning & Analysis Sales & Business Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity
Latinx Kidlit Book Festival 2024 planning. Help to analyze LKBF 2023, create marketing plan and events for LKBF 2024, and create digital assets for 2024 event and fundraising auction.A FREE VIRTUAL CELEBRATION OF LATINX KIDLIT BOOKS, AUTHORS, AND ILLUSTRATORS FOR HISPANIC HERITAGE MONTH! The mission of the Latinx Kidlit Book Festival, Inc is to foster a love of story and literacy as well as increase empathy and conversation among educators, students, and book lovers while uplifting the voices of Latinx kidlit book creators. We are a registered 501(c)3 non-profit organization in our fourth year of operation. Our list of sponsors includes publishing powerhouses like Penguin Random House, Simon and Schuster, and Macmillan Publishers; but we also love and appreciate every bit of support from book lovers around the globe. Present and previous festival participants include Supreme Court Justice Sonia Sotomayor, National Ambassador for Young People's Literature Meg Medina, Harvard University Radcliffe Fellow Javier Zamora, Newberry Award winner Donna Barba Higuera, and fellow LDS authors Yamile Méndez, Kaela Rivera, and Marcia Mickelson.
Project Synopsis: Activities/Actions Required
Our virtual festival takes place every year during Hispanic Heritage Month and we start work and planning for the following year right after the current year ends! This year, we'd love to have Ensign College and BYU Pathway students help us to analyze results from the 2023 festival (which is happening right now), join the process of creating a 2024 marketing plan (including Google and Meta ads, social media posts, etc), help us identify potential festival guests, and help to plan and our winter online fundraiser (though they would not be fundraising themselves). As stated previously, the 2024 festival won't be going live until Sept/Oct of 2024, so our goal would be to utilize the talents of our interns to help us in the months of preparation. But we would love to then spotlight them live during the festival, if possible!
Project Synopsis: Expected Results
List of Latinx authors or illustrators who have book releases in 2024 Google ads copy and graphics for 2024 Meta ads copy and graphics for 2024 Comprehensive analysis of 2023 festival using metrics from YouTube, social media and other platforms Recommendations for 2024 festival implementation Spanish translation of select assets Other smaller tasks as needed

Project Timeline

Latinx Kidlit Book Festival - Latinx Kidlit Book Festival 2024
Due Date
Activities
Deliverables
Status
Action
Wed, 01/17/24
11:55 PM US/Mountain (UTC-07:00)
Team Roles and Meeting Times
Required Deliverable
Please submit a document or picture with Each members team role, phone number and email.
Please include in this document at least two scheduled team meeting times each week and one scheduled meeting time with the company sponsor
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Please submit a document or picture with Each members team role, phone number and email.
Please include in this document at least two scheduled team meeting times each week and one scheduled meeting time with the company sponsor
Deliverable Instructions:
Document or picture with required information.
Tue, 01/23/24
11:55 PM US/Mountain (UTC-07:00)
Student Pre-Kick-off Self-Assessment Form
Required Evaluation
Evaluation submission is required.
Wed, 01/24/24
11:55 PM US/Mountain (UTC-07:00)
Engagement Letter Draft
Required Deliverable
Complete a draft of the Engagement letter based upon the discussion with the company sponsor at the Kickoff meeting. Use the attached Engagement Letter template to create your letter. Do not change any of the red legal words in the template. When you have made all of your updates and individual additions to the template change the red wording to black and remove the big red box in the top left corner of the letter.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Complete a draft of the Engagement letter based upon the discussion with the company sponsor at the Kickoff meeting. Use the attached Engagement Letter template to create your letter. Do not change any of the red legal words in the template. When you have made all of your updates and individual additions to the template change the red wording to black and remove the big red box in the top left corner of the letter.
Deliverable Instructions:
Upload the the Engagement Letter draft submitted to the company sponsor.
Wed, 01/31/24
11:55 PM UTC
Submitted Fully Signed Engagement Letter
Required Deliverable
After further negotiations, following the initial draft, make modifications to the engagement letter so that the team and the company sponsor are happy with the final document. If the company sponsor wants to change any of the legal wording (the sections that were in red) you will need permission from the class professor to change any of that wording. When agreement has been reached each team member should sign the document and submit it to the company sponsor and have them sign it also. 
Required Deliverable
Deliverable submission is required.
Guiding Questions:
After further negotiations, following the initial draft, make modifications to the engagement letter so that the team and the company sponsor are happy with the final document. If the company sponsor wants to change any of the legal wording (the sections that were in red) you will need permission from the class professor to change any of that wording. When agreement has been reached each team member should sign the document and submit it to the company sponsor and have them sign it also. 
Deliverable Instructions:
Upload the fully signed Engagement Letter (signed by all of the students and the Company Sponsor).
Fri, 02/02/24
11:55 PM US/Mountain (UTC-07:00)
Student Temperature Check
Required Evaluation
Evaluation submission is required.
Fri, 02/02/24
11:55 PM US/Mountain (UTC-07:00)
Complete a full Project Plan
Required Deliverable
Complete a Microsoft Project Plan using the Project-Based Internship Project Plan - Template (see the attached link). Make assignments to team members for the project process activities, and develop Deliverables and tasks with assignments also made to teammates.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Complete a Microsoft Project Plan using the Project-Based Internship Project Plan - Template (see the attached link). Make assignments to team members for the project process activities, and develop Deliverables and tasks with assignments also made to teammates.
Deliverable Instructions:
Upload the finished project plan or a link to your team's project plan.
Fri, 02/02/24
11:55 PM US/Mountain (UTC-07:00)
Student Post-Engagement Peer Assessment Form
Required Evaluation
Evaluation submission is required.
Wed, 02/28/24
11:55 PM US/Mountain (UTC-07:00)
Industry Mentor Temperature Check
Required Evaluation
Evaluation submission is required.
Wed, 02/28/24
11:55 PM US/Mountain (UTC-07:00)
Midterm Project Report
Required Deliverable
Prepare a report to be used during the Midterm report meeting. This report should include a summary of what has been completed, what is left to be completed, and re-negotiations of deliverables, and any other outcomes from the meeting.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Prepare a report to be used during the Midterm report meeting. This report should include a summary of what has been completed, what is left to be completed, and re-negotiations of deliverables, and any other outcomes from the meeting.
Deliverable Instructions:
Upload the Project Midterm Report.
Mon, 03/04/24
11:55 PM US/Mountain (UTC-07:00)
Student Post-Engagement Peer Assessment Form
Required Evaluation
Evaluation submission is required.
Mon, 03/04/24
11:55 PM US/Mountain (UTC-07:00)
Student Temperature Check
Required Evaluation
Evaluation submission is required.
Mon, 03/25/24
11:55 PM US/Mountain (UTC-07:00)
Student Temperature Check
Required Evaluation
Evaluation submission is required.
Mon, 03/25/24
11:55 PM US/Mountain (UTC-07:00)
Industry Mentor Temperature Check
Required Evaluation
Evaluation submission is required.
Tue, 04/02/24
11:55 PM US/Mountain (UTC-07:00)
Create a Final Written Report
Required Deliverable
Complete a final written report following the instructions found in Canvas. Be sure the report includes an executive summary, a complete review of all deliverables, finding and data created during the project. Where possible describe activities that created value for the company and try and quantify the value created. Where appropriate include users guides, temples, and an appendix with data sources, surveys, research and other information generated during the projects.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Complete a final written report following the instructions found in Canvas. Be sure the report includes an executive summary, a complete review of all deliverables, finding and data created during the project. Where possible describe activities that created value for the company and try and quantify the value created. Where appropriate include users guides, temples, and an appendix with data sources, surveys, research and other information generated during the projects.
Deliverable Instructions:
Upload a completed Final Project Report.
Fri, 04/05/24
11:55 PM US/Mountain (UTC-07:00)
Create a Final Presentation Document
Required Deliverable
Complete a final presentation using the top down, commercial styles report using the pyramid principles and following the outline of the executive summary from the final report.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Complete a final presentation using the top down, commercial styles report using the pyramid principles and following the outline of the executive summary from the final report.
Deliverable Instructions:
Upload the Final Presentation
Mon, 04/08/24
11:55 PM US/Mountain (UTC-07:00)
Invitations sent to all invitees to the Final Report meeting
Required Deliverable
Prior to the Final Presentation meeting invite all relevant individuals to the meeting. This will include the company sponsor and anyone they wish to have in the meeting. This should also include the Ensign College professor, teaching assistant and any other mentors associated with the project.
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Prior to the Final Presentation meeting invite all relevant individuals to the meeting. This will include the company sponsor and anyone they wish to have in the meeting. This should also include the Ensign College professor, teaching assistant and any other mentors associated with the project.
Deliverable Instructions:
Upload a confirmation that all of the participants have been notifies, and the date, time, location or link to the Zoom or other meeting tool of the Final Report Meeting.
Thu, 04/11/24
11:55 PM US/Mountain (UTC-06:00)
Company Sponsor Project Evaluation
Required Evaluation
Evaluation submission is required.

Program Managers

Name Organization
Roger McCarty Brigham Young University (BYU)