Project Title: Building Company Social Media Presence
Robert Pico Insurance Agency, Inc.
| Details | |
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| Project Title | Building Company Social Media Presence |
| Project Topics | Customer Service & Account Management Data Management Growth Strategy Product Design & Development Sales & Business Development |
| Skills & Expertise | Digital Project Management Market Research Motion Graphics Product Reviews Social Media Marketing Technical Training & Development Video Production Visual Tagging & Processing |
| Project Synopsis: Challenge/Opportunity | Our organization needs more activity on our social media websites (Google reviews, Followers on Instagram, Followers on Facebook) we want these followers to be current customers of ours. We want more reviews from current customers. We also want our employees to be driven to get more social media activity by leading customers to our social media sites.
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| Project Synopsis: Activities/Actions Required | Build a plan to drive current customers to the social media platforms. Call out to customers and get the customers to give positive reviews and follow us on social media. Brand our email with an approved google review button. Build a plan to motivate our team to drive customers to our social media sites and to get more online reviews. Update company vison & mission statement on the Allstate website. Help agency owner build his profile on the webstie so that is more personal. Avoid add spends by utilizing authorized advertising through Allstate. Build a culture of people who want to look to our social media for fun tips and ideas along with showing our activity in the community.
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| Project Synopsis: Expected Results | Success can be measured by followers, responses and reviews! Activity will show results. If we are getting more interaction on our social media organically
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Project Timeline
Robert Pico Insurance Agency, Inc. - Building Company Social Media Presence
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Due Date
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Activities |
Deliverables
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Status
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Action | |
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Mon, 04/22/24
12:00 AM
UTC
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Program Kickoff
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No Deliverables
No deliverables are required for this action item.
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Location:
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Wed, 04/24/24
12:00 AM
UTC
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Student Pre-Kick-off Self-Assessment Form
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Required Evaluation
Evaluation submission is required.
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Fri, 04/26/24
11:55 PM
US/Mountain (UTC-06:00)
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Team Roles and Meeting Times
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Please submit a document or picture with Each members team role, phone number and email. Please include in this document at least two scheduled team meeting times each week and one scheduled meeting time with the company sponsor Document or picture with required information.
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Wed, 05/01/24
11:55 PM
US/Mountain (UTC-06:00)
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Engagement Letter Draft
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Complete a draft of the Engagement letter based upon the discussion with the company sponsor at the Kickoff meeting. Use the attached Engagement Letter template to create your letter. Do not change any of the red legal words in the template. When you have made all of your updates and individual additions to the template change the red wording to black and remove the big red box in the top left corner of the letter. Upload the the Engagement Letter draft submitted to the company sponsor.
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Fri, 05/03/24
11:55 PM
US/Mountain (UTC-06:00)
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Submitted Fully Signed Engagement Letter
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
After further negotiations, following the initial draft, make modifications to the engagement letter so that the team and the company sponsor are happy with the final document. If the company sponsor wants to change any of the legal wording (the sections that were in red) you will need permission from the class professor to change any of that wording. When agreement has been reached each team member should sign the document and submit it to the company sponsor and have them sign it also. Upload the fully signed Engagement Letter (signed by all of the students and the Company Sponsor).
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Fri, 05/10/24
11:55 PM
US/Mountain (UTC-06:00)
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Complete a full Project Plan
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Complete a Microsoft Project Plan using the Project-Based Internship Project Plan - Template (see the attached link). Make assignments to team members for the project process activities, and develop Deliverables and tasks with assignments also made to teammates. Upload the finished project plan or a link to your team's project plan.
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Wed, 05/22/24
12:00 AM
UTC
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Industry Mentor Temperature Check
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Required Evaluation
Evaluation submission is required.
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Fri, 05/24/24
12:00 AM
UTC
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Test PM For all
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No Deliverables
No deliverables are required for this action item.
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Fri, 06/14/24
11:55 PM
US/Mountain (UTC-06:00)
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Midterm Project Report
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Prepare a report to be used during the Midterm report meeting. This report should include a summary of what has been completed, what is left to be completed, and re-negotiations of deliverables, and any other outcomes from the meeting. Upload the Project Midterm Report.
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Wed, 06/26/24
12:00 AM
UTC
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Industry Mentor Temperature Check
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Required Evaluation
Evaluation submission is required.
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Mon, 07/15/24
11:55 PM
US/Mountain (UTC-06:00)
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Invitations sent to all invitees to the Final Report meeting
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Prior to the Final Presentation meeting invite all relevant individuals to the meeting. This will include the company sponsor and anyone they wish to have in the meeting. This should also include the Ensign College professor, teaching assistant and any other mentors associated with the project. Upload a confirmation that all of the participants have been notifies, and the date, time, location or link to the Zoom or other meeting tool of the Final Report Meeting.
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Wed, 07/17/24
11:55 PM
US/Mountain (UTC-06:00)
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Create a Final Written Report
Required Deliverable
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Required Deliverable
Deliverable submission is required.
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Deliverable Instructions:
Complete a final written report following the instructions found in Canvas. Be sure the report includes an executive summary, a complete review of all deliverables, finding and data created during the project. Where possible describe activities that created value for the company and try and quantify the value created. Where appropriate include users guides, templates, and an appendix with data sources, surveys, research and other information generated during the projects.] Upload a completed Final Project Report.
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Fri, 07/19/24
12:00 AM
UTC
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Create a Final Presentation Document
Required Deliverable
Complete a final presentation using the top down, commercial styles report using the pyramid principles and following the outline of the executive summary from the final report.
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Required Deliverable
Deliverable submission is required.
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Guiding Questions:
Complete a final presentation using the top down, commercial styles report using the pyramid principles and following the outline of the executive summary from the final report.
Deliverable Instructions:
Upload the Final Presentation
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Tue, 07/23/24
12:00 AM
UTC
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Industry Mentor Post-Engagement Team Assessment Form
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Required Evaluation
Evaluation submission is required.
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Tue, 07/23/24
12:00 AM
UTC
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Student Post-Engagement Self-Assessment Form
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Required Evaluation
Evaluation submission is required.
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Tue, 07/23/24
11:55 PM
US/Mountain (UTC-06:00)
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Complete a Project Presentation and hold a Final Presentation Meeting with Sponsor
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Optional Deliverable
Deliverables are suggested but not required.
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Deliverable Instructions:
Hold a final presentation and upload the presentation.
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Wed, 08/28/24
12:00 AM
UTC
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TEST123
Required Deliverable
Xx1
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Required Deliverable
Deliverable submission is required.
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Guiding Questions:
Xx1
Deliverable Instructions:
Xx1
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Program Managers
| Name | Organization |
|---|---|
| Roger McCarty | Brigham Young University (BYU) |
| Eduardo Rua | Brigham Young University (BYU) |
| Anne Marie Clark | Ensign College |
| Chiahsuan WU | Ensign College |
Teams
| Team Name | Project Name | Team Members |
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| No Teams Available |