ProgramsGraphic Design and Media Arts 2 (Fall 2024)ProjectsCyber Warriors - Cloaked In Security

Project Title: Cyber Warriors - Cloaked In Security

Blue Ridge Networks, Inc.

Details
Project Title Cyber Warriors - Cloaked In Security
Project Topics Cybersecurity Digital Marketing Growth Strategy Information Technology (IT) Marketing PR & Communications Sales & Business Development
Skills & Expertise 2D Animation 3D Animation 3D Modeling & Rendering Art Direction Audio Editing Audio Production Brand Identity Design Content Strategy Creative Direction Digital Project Management Game Art Graphic Design Image Editing Information Security Logo Design Market Research Marketing Strategy Motion Graphics Music Production Network Security Presentation Design Public Relations Qualitative Research Sales & Business Development SEO Social Media Marketing Social Media Strategy Songwriting & Music Composition Technical Video Editing Video Production Videography Visual Effects Visual Tagging & Processing
Project Synopsis: Challenge/Opportunity
The core goal or pain point for us is a lack of resources to get us in front of the right buyers and new MSPs / MSSPs. There is only one marketing person, so she has to cherry-pick priorities to keep our brand awareness growing. One area where we need a MUCH bigger presence is VIDEO! We have a limited YouTube channel, but we need more, and we need videos that are engaging and compelling.
Project Synopsis: Activities/Actions Required
We need to beef up our video presence with captivating and relevant videos.
Project Synopsis: Expected Results
  1. Increase in YouTube subscribers. (no set amount - just want to see it tick up
  2. Increase in LinkedIn subscribers following promotion of new video content. (again, no set amount)
  3. Increase in New Channel Partner Inquiries/Applications (no set amount)

Project Timeline

Blue Ridge Networks, Inc. - Cyber Warriors - Cloaked In Security
Due Date
Activities
Deliverables
Status
Action
Tue, 10/29/24
12:00 AM UTC
Project Finalized
No Deliverables
No deliverables are required for this action item.
Location: In Person
Tue, 10/29/24
12:00 PM Canada/Eastern (UTC-04:00)
Student Pre-Kick-off Self-Assessment Form 03/31/2024
Required Evaluation
Evaluation submission is required.
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Wed, 10/30/24
12:00 PM Canada/Eastern (UTC-04:00)
Student Post-Engagement Self-Assessment Form 05/09/2024
Required Evaluation
Evaluation submission is required.
View
Wed, 10/30/24
12:00 PM Canada/Eastern (UTC-04:00)
Industry Mentor Post-Engagement Team Assessment Form 05/09/2024
Required Evaluation
Evaluation submission is required.
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Tue, 11/05/24
12:00 AM UTC
Creative Brief
Required Deliverable
Required Deliverable
Deliverable submission is required.
Thu, 11/07/24
8:00 PM EST (UTC-05:00)
Student Temperature Check
Required Evaluation
Evaluation submission is required.
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Tue, 11/12/24
8:00 PM EST (UTC-05:00)
Student Temperature Check
Required Evaluation
Evaluation submission is required.
View
Mon, 11/25/24
12:00 PM UTC
Final Project Due
No Deliverables
No deliverables are required for this action item.
Fri, 11/29/24
12:00 AM UTC
Final Presentation
Required Deliverable
Required Deliverable
Deliverable submission is required.

Program Managers

Name Organization
Kathleen Mahoney School of Arts & Sciences

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