Rescription Inc. is revolutionizing the pharmacy benefit management (PBM) landscape with a transparent, tech-enabled model built on real-time drug pricing and trust. With major disruptors shaking up the industry, Rescription has a powerful value proposition—but it needs a smarter, sharper channel strategy to reach and convert more plan sponsors, employers, and healthcare partners.

The challenge? Navigate and evaluate a complex map of traditional and nontraditional sales channels—from benefits brokers and TPAs to insurance captives and carve-outs—and chart the best course for scaling.

MBA interns will explore this commercial frontier and help Rescription build a go-to-market playbook grounded in rigorous market intel, channel prioritization, and tested outreach strategy.