Project Title: NJ Hospitality Alliance: Hospitality, Local Business Support & Engagement

NJ Hospitality Alliance

Details
Project Title NJ Hospitality Alliance: Hospitality, Local Business Support & Engagement
Project Topics Growth Strategy Marketing Research & Development
Skills & Expertise
Project Synopsis: Challenge/Opportunity
This Industry Capstone Program project is with the New Jersey Hospitality Alliance (NJHA) and the corporate partners are Leigh Wilson and Preston Junger. The faculty advisor is Professor Brian Mueller.

The NJHA aims to bridge meaningful connections, innovative services, and the vibrant pulse of the state's hospitality industry. NJHA strives to encourage, nurture, and inspire the highest levels of professionalism and accountability amongst members, collectively representing the diverse tapestry of New Jersey's hospitality landscape.

*Note: This organization was formerly known as the Hoboken Hospitality Alliance (HOHA).*
Project Synopsis: Activities/Actions Required
NJHA would like to provide graduate students working on this project with a real-world understanding of the local challenges faced by restaurant operators and businesses supporting the hospitality industry.

Project aspects that the NJHA would like the team to assist with this semester include networking, workshops and seminars, project adjustments, and a feedback mechanism:

Networking: NJHA will make connections with the local community and within their organizations. 

Workshops and Seminars: Organizing educational sessions to discuss industry challenges and best practices.

There are four NJHA Spotlight events scheduled for the Fall 2024 semester at Stevens: 09/19, 10/24, 11/14 & 12/05. The students would assist with event promotion, preparing questions for the professionals, attending the events, etc. 

Mentorship: Pairing students with experienced professionals in the hospitality industry.

Feedback Mechanism: Establishing a system to gather feedback from students and participating businesses to continuously improve the program. Students may also assist with website updates and recommendations. 
Project Synopsis: Expected Results
Skill Development: Measurable improvement in students’ understanding of industry challenges and practical skills.

Community Impact: Positive feedback from local restaurant operators and businesses regarding the support provided by students.

Networking Growth: Increased connections and strengthened relationships within the local hospitality community.

Program Expansion: Potential for program expansion based on successful outcomes and feedback from all stakeholders.

Project Timeline

NJ Hospitality Alliance - NJ Hospitality Alliance: Hospitality, Local Business Support & Engagement
Due Date
Activities
Deliverables
Status
Action
Tue, 09/03/24
12:00 AM UTC
Industry Capstone Program Webpage & Contact Information
To learn more about the Industry Capstone Program, please click the link below:
https://www.stevens.edu/industry-capstone

If you have any questions, comments, or concerns throughout the semester please do not hesitate to contact Christina Alwell, Manager of the Industry Capstone Program. Her email is christina.alwell@stevens.edu and she is available for in-person and Zoom appointments.
No Deliverables
No deliverables are required for this action item.
Guiding Questions:
To learn more about the Industry Capstone Program, please click the link below:
https://www.stevens.edu/industry-capstone

If you have any questions, comments, or concerns throughout the semester please do not hesitate to contact Christina Alwell, Manager of the Industry Capstone Program. Her email is christina.alwell@stevens.edu and she is available for in-person and Zoom appointments.
Tue, 09/03/24
12:00 AM UTC
2024-25 Academic Calendar
Please see the link below for the 2024-25 academic calendar to view all important dates, holidays, and events.

https://www.stevens.edu/office-of-the-registrar/academic-calendar
No Deliverables
No deliverables are required for this action item.
Guiding Questions:
Please see the link below for the 2024-25 academic calendar to view all important dates, holidays, and events.

https://www.stevens.edu/office-of-the-registrar/academic-calendar
Location: Virtual
Tue, 09/03/24
12:00 AM UTC
First Day of Classes & Last Day of Classes
The first day of classes is September 3, 2024. The last day of classes is December 13, 2024.

In mid-October/early November students will virtually share their midterm presentations with School of Business faculty and staff. In December students will virtually share their final presentations with School of Business faculty, staff, and the corporate partner(s).
No Deliverables
No deliverables are required for this action item.
Guiding Questions:
The first day of classes is September 3, 2024. The last day of classes is December 13, 2024.

In mid-October/early November students will virtually share their midterm presentations with School of Business faculty and staff. In December students will virtually share their final presentations with School of Business faculty, staff, and the corporate partner(s).
Location: In Person
Tue, 09/03/24
12:00 PM UTC
Stevens Brand Guidelines
The Stevens Brand Guidelines webpage is a helpful resource to utilize throughout the semester! Feel free to download a virtual background (from this webpage) to utilize for Zoom meetings with your faculty advisor, student team, and corporate partner(s). Students can also view the PowerPoint template which will be utilized for the midterm and final presentations.

https://www.stevens.edu/brandguide
No Deliverables
No deliverables are required for this action item.
Guiding Questions:
The Stevens Brand Guidelines webpage is a helpful resource to utilize throughout the semester! Feel free to download a virtual background (from this webpage) to utilize for Zoom meetings with your faculty advisor, student team, and corporate partner(s). Students can also view the PowerPoint template which will be utilized for the midterm and final presentations.

https://www.stevens.edu/brandguide
Thu, 11/14/24
11:59 PM EST (UTC-05:00)
Student Temperature Check #1: Midterm Feedback
Required Evaluation
Evaluation submission is required.
Thu, 11/14/24
11:59 PM EST (UTC-05:00)
Midterm Presentation Submission
Required Action Item
Please submit a copy of your midterm presentation for our records (one submission per team).
Required Deliverable
Deliverable submission is required.
Guiding Questions:
Please submit a copy of your midterm presentation for our records (one submission per team).
Fri, 12/20/24
5:00 PM EST (UTC-05:00)
Final Presentation Submission
Required Deliverable
Required Deliverable
Deliverable submission is required.
Deliverable Instructions:
Please submit a copy of your final presentation for our records (one submission per team).
Fri, 12/20/24
5:00 PM EST (UTC-05:00)
Student Temperature Check #2: Final Feedback
Required Evaluation
Evaluation submission is required.